Rising Stars: Reggaeton Artists to Watch

February 24, 2025 89 4

At Yakaleo, we’re always on the lookout for fresh talent in the music industry. The reggaeton scene is buzzing with exciting new voices that are reshaping the genre’s landscape.

In this post, we’ll spotlight some of the most promising reggaeton artists who are making waves and poised for stardom. Get ready to discover your next favorite artist and witness the evolution of reggaeton firsthand.

What’s Shaping Reggaeton Today?

The New Wave of Reggaeton

Reggaeton evolves at breakneck speed. In 2024, the genre transcends its Panama and Puerto Rican roots. It’s a global phenomenon, with artists from Chile, Colombia, Spain, and even the United States making significant contributions.

The current reggaeton scene blends styles. Traditional dembow rhythms now mix seamlessly with elements of trap, R&B, and even electronic music. This fusion creates subgenres like neoperreo and reggaeton chileno, which gain traction worldwide.

Spotify’s 2023 Wrapped data reveals a 32% increase in global reggaeton streams compared to the previous year. This popularity surge opens doors for emerging artists to make their mark.

The Rise of Regional Scenes

Regional reggaeton scenes grow increasingly important. Chile, for instance, emerges as a hotbed of talent.

Artists like Polimá Westcoast and Pailita gain international recognition. Their track “Ultra Solo” even features a remix with global pop star Dua Lipa. This cross-pollination of regional sounds with international collaborations (a key trend shaping reggaeton’s future) creates exciting new possibilities for the genre.

The Role of Digital Platforms

Digital platforms play a crucial role in launching new reggaeton careers. TikTok, in particular, emerges as a kingmaker in the industry. The platform’s algorithm allows unknown artists to reach millions of listeners overnight (as seen with Xavi’s “La Diabla,” which topped Spotify’s global chart).

Streaming services like Spotify and Apple Music also contribute significantly to artist discovery. Their curated playlists (such as Spotify’s “Viva Latino” and Apple Music’s “¡Dale Play!”) often feature emerging artists alongside established names, giving newcomers valuable exposure.

As we explore the most promising new reggaeton artists, keep these factors in mind. The next global superstar might be just a stream away.

The Next Wave of Reggaeton Superstars

The reggaeton scene pulses with fresh talent, each artist infusing their unique flavor into the genre. Five rising stars stand out, redefining reggaeton and setting their sights on global success.

Cris MJ: Chile’s Reggaeton Prodigy

Cris MJ leads Chile’s booming reggaeton scene. His breakout hit “Una Noche en Medellín” was published on January 20, 2022, through Nabru Records, capturing international attention. This collaboration launched Cris MJ onto the world stage.

Cris MJ’s talent shines in his ability to fuse traditional reggaeton beats with trap and R&B elements. His latest single, “Gata Only,” topped charts across Latin America and Spain, cementing his position as a genre innovator.

RaiNao: Jazz-Infused Reggaeton Sensation

RaiNao injects a unique jazz influence into reggaeton, drawing from her background as a saxophonist and music theorist. Her Billboard Hot 100 debut with “Perfumito Nuevo” (a collaboration with Bad Bunny) showcases her skill in merging complex musical structures with infectious reggaeton rhythms.

RaiNao’s solo work, such as “Lluvia de Estrellas,” exhibits her talent for creating atmospheric, genre-bending tracks that expand reggaeton’s boundaries.

Xavi: Regional Mexican Meets Reggaeton

Xavi embodies the growing intersection between regional Mexican music and reggaeton. His track “La Diabla” claimed the top spot on Spotify’s global chart, highlighting the increasing worldwide appeal of this fusion sound.

Xavi’s music incorporates traditional Mexican instruments (like the accordion) into reggaeton beats, crafting a unique sonic landscape that resonates with listeners across the globe.

Dei V: The New Face of Puerto Rican Trap

Dei V’s music, while rooted in trap, often crosses into reggaeton territory, illustrating the fluid boundaries between urban Latin genres. His collaboration with Wisin on “Veldá” marked his entry onto the Billboard Hot 100, signaling his potential for mainstream success.

Dei V’s lyrical prowess and ability to switch between rapid-fire verses and melodic hooks make him a versatile artist to watch in the evolving reggaeton scene.

AKRIILA: Chile’s Genre-Blending Innovator

AKRIILA emerged from Chile’s vibrant music scene with a sound that defies easy categorization. She blends elements of reggaeton, K-pop, and even acoustic folk, representing the genre’s future: boundaryless and globally influenced.

Her performances at major festivals in Chile and Mexico have caught the attention of industry insiders, marking her as an artist on the brink of a major breakthrough.

These five artists represent just a fraction of the talent reshaping reggaeton. Their diverse backgrounds and innovative approaches to the genre promise an exciting future for Latin urban music. As reggaeton continues to evolve and merge with other genres, these rising stars lead the charge in creating a new, global sound that captivates audiences worldwide.

The rise of these new reggaeton stars wouldn’t be possible without the power of digital platforms. Let’s explore how streaming services and social media shape the careers of these emerging artists and propel them to stardom.

Final Thoughts

The reggaeton landscape evolves rapidly, with a new generation of artists pushing the genre in exciting directions. Cris MJ, RaiNao, Xavi, Dei V, and AKRIILA represent just a fraction of the talent emerging on the scene. These reggaeton artists blend traditional elements with diverse influences, creating a sound that resonates globally.

The future of reggaeton lies in its ability to adapt and incorporate new sounds while staying true to its roots. We anticipate more collaborations between established stars and emerging talents, further bridging the gap between different music scenes and cultures. Digital platforms play a crucial role in shaping careers, with TikTok, Instagram, and streaming services providing opportunities for artist discovery and fan engagement.

Yakaleo showcases the best new reggaeton artists alongside established favorites. Our platform offers the latest charts, news, and videos, keeping you connected to the pulse of the reggaeton world. The reggaeton scene is more vibrant and diverse than ever, and the best is yet to come.

Written by: Anthony Styles

Artists Reggaeton Rising Stars